Bumble rethinking women ‘making the first move’ on the app
Bumble is rethinking its rule to have women “making the first move” on the app.
In an interview with Fortune, Bumble’s new CEO, Lidiane Jones, said she is reconsidering having women initiate interaction on the app. After Bumble’s founder, Whitney Wolfe Herd, stepped down as CEO at the start of the year, Jones took on the mantle and continued Wolfe Herd’s research into alternate options that could improve upon the company’s signature feature.
While noting that women making the first move has “o
In an interview with Fortune, Bumble’s new CEO, Lidiane Jones, said she is reconsidering having women initiate interaction on the app. After Bumble’s founder, Whitney Wolfe Herd, stepped down as CEO at the start of the year, Jones took on the mantle and continued Wolfe Herd’s research into alternate options that could improve upon the company’s signature feature.
While noting that women making the first move has “o